beyond the buy

Welcome to beyond the buy, a bi-weekly video series where Alissa and Angie from our team explore the strategy, trends and tactics driving paid media.

why your recruitment ads aren't working (and how to fix them!)

June 30, 2026

evaluating brand sponsorships

June 16, 2026

media strategies for event promotion

May 28, 2026

out of home: digital vs traditional

May 15, 2026

media strategies for lead generation

April 24, 2026

the direct mail comeback

April 8, 2026

the challenge of AI in media platforms

March 25, 2026

media metrics decoded

March 10, 2026

the hidden cost of no media strategy

February 25, 2026

Kansas social media trends: insights from cohort.digital's 2026 research

February 5, 2026

let's talk

We’d love to hear about your paid media marketing efforts,
the challenges you’re facing and how cohort.digital might be able to help.

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