Author name: Kat Keyes

Search is a powerful vehicle that should likely be a part of your overall marketing strategy. Read more to learn the role it can play!

An awareness campaign can keep your brand flowering even after all of the low hanging fruit has been picked. Real campaign lift data included!

Geofencing is harder to get right than most people think. Check out this post about one of the best examples of geofencing we’ve ever seen!

Understanding the things that don’t belong in your digital ad can be nearly as important as understanding what does. Learn more in this post!

Need help strengthening your media funding requests in grant proposals? cohort.digital can help!

Ever wonder what all the digital terms and acronyms mean? This post provides a glossary of terms and what to look for in reporting.

Here you’ll find the most common ad specs across the primary digital and social platforms utilized in digital media campaigns.

In this case study we look at how a small financial investment upfront can pay big dividends in results with a strategic campaign set up!

It’s increasingly important to pay your dues to the almighty search engine. Find out how to optimize your GMB/GBP in this post!